Begin with the end

"I know, let's have a flash sale!  Fifty percent off!"  

But why?  To get some more customers right away?  What happens then?  What about a year from now?   Five years?  Twenty years?  Fifty?  

More importantly, what values are we standing for with our actions?

We are here for a short time, and after that we are gone.  Within a couple generations, all we have ever known will also be gone.   Nobody will know we ever existed.   

If you haven't figured out what you stand for yet, now's the time.  (there's less left than you think)

There's no time for anything except living deliberately.